Say Hello To LEOCoin - Britain
Bitcoin-beater unveils LEOxChange at London event.
The cryptocurrency market is about to become a lot more
competitive following the launch of a new user-friendly trading exchange based
on the world’s second-largest currency – and it’s based in Britain .
Oxfordshire-based LEOCoin today announced it will be launching
LEOxChange, a new trading exchange for the currency, as it looks to expand and
conquer the digital payments market.
Focusing on ease of use and open transparency regarding
regulation, LEOCoin looks to change the way people view and use digital payments,
the company told attendees at an event in the iconic Tower of London
Booming
Currently the second-largest digital currency in the world,
LEOCoin (which stands for Learn, Educate, Own), has already signed up 24,000
merchants and can boast a community of over 131,000 members since its launch in
January.
Looking to appeal more towards small businesses and
entrepreneurs, LEOCoin differs from Bitcoin and other such competitors in
that it doesn’t charge commission for intermediaries, effectively cutting out
the middleman and offering significant savings for businesses using the
currency.
LEOxChange transactions will be instant, allowing retailers,
merchants and customers to quickly and easily make purchases, from vinyl
records and bicycles to real estate.
The company now plans to officially launch LEOxChange at an
event in Hong Kong on April 2, when LEOCoin
will be available to purchase for a price expected to be around the €1 mark.
“The launch of LEOCoin today is an important chapter in the
evolution of the global digital currency market and is a big statement about
the future of the sector against a backcloth of skepticism to date,” said Dan
Anderson, co-founder of LEOCoin.
Adoption
LEOxChange’s launch comes alongside a survey carried out by
its parent company with pollsters YouGov which discovered a huge potential
reach for digital currencies in the UK .
The survey, which quizzed over a thousand senior
managers at British SMBs, found that 85 percent indicated they were
unlikely to use a digital currency and that although awareness of such
currencies was very high, at 86 percent, only two percent already accept a
digital currency.
Almost 50 percent of these businesses, who trade
internationally, said transaction fees were a key concern; and 43 percent who
transacted using debit or credit cards were also worried about the associated
costs.
“These numbers don’t surprise us given the negative
publicity many of the digital currencies have had. We believe this has been
down to such currencies being complicated, inaccessible and not user friendly,”
Anderson said.
“We aim to address these issues to give users confidence by
providing a transparent and straightforward operating system. We have also
focused on developing a currency that is intended to be used by everyone.
Consequently we anticipate that within five years, individuals and casual users
will have increased exponentially as ordinary consumers start to see the
benefits of privacy and security offered by LEOCoin, whether trading at home or
abroad.
“This is a very dynamic and fast moving area in financial
services and we are aiming to bring digital currency into the mainstream.”
Let’s Be The Part Of Largest CryptoCurrency
